Summary:
Ever wondered how some books achieve national bestseller status while others fade into obscurity? Our latest episode, featuring insights on the secrets of bestseller success, has the answers!
If you’re aiming to take your book to the next level, this conversation is a treasure trove of insights. Our guest, a publishing expert with a track record of creating bestsellers, shares invaluable expertise you won’t want to miss!
In episode #164 of The Author’s Corner, Kevin Anderson shares his journey from a small farm in northern Alberta to the heights of the publishing world. He offers invaluable advice on what it takes to create a bestseller, the importance of storytelling, and how to navigate the ever-evolving landscape of the publishing industry. Make sure to listen in for Kevin’s expert secrets to bestseller success on everything from manuscript preparation to marketing strategies that can propel your book to bestseller status.
Key takeaways:
- Explore the intricate criteria determining various bestseller lists.
- Understand why some books make the cut while others don’t.
- Discover the crucial role of sustained and consistent efforts in book promotion.
- Gain insights into the importance of having a unique angle and staying authentic to create stories that resonate widely.
- Learn about ethical versus unethical promotion strategies.
- And more!
Resources mentioned in this episode:
- Kevin Anderson & Associates Website
- The Subtle Art of Not Giving a F*ck by Mark Manson
- Atomic Habits by James Clear
- Principles by Ray Dalio
About Kevin Anderson:
Kevin Anderson is a #1 New York Times-bestselling editor, a #1 national-bestselling author, and an entrepreneur who has built multiple 7- and 8-figure editorial service businesses. His flagship company, Kevin Anderson & Associates, has helped produce more than 200 New York Times bestsellers and 600 national bestsellers, supporting a network of 500+ freelance writers and editors. KAA is responsible for launching the #1 New York Times bestselling YA series, Five Nights at Freddy’s by Scott Cawthon, the New York Times bestseller, Welcome to Dunder Mifflin: The Ultimate Oral History of The Office by actor Brian Baumgartner and former NBC co-chairman Ben Silverman, and the WSJ bestseller Built, Not Born by multi-billionaire Tom Golisano, among many others.
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